Photo by Katie Mui via Google Maps
The predecessor restaurant to Soba Ulala, which operated for thirteen years in the same Soho location, known for its kappo and kaiseki cuisine under Chef Hirohisa Hayashi.
The chef behind Soba Ulala and its predecessor, Hirohisa, known for his thoughtful approach to Japanese cuisine, including kappo, kaiseki, and house-made soba.
Last updated: 4/23/2026, 5:57:09 AM
Hirohisa was a Japanese restaurant located in the vibrant Soho neighborhood of New York City, specializing in Kappo and Kaiseki cuisine. It emphasized thoughtful ceremony, seasonality, and offered a diverse range of Japanese dishes beyond traditional sushi. The restaurant was known for providing an intimate, artistic, and memorable fine dining experience, often featuring curated courses and sake pairings. Hirohisa is currently not operational under its original concept and is preparing for relocation. The former location at 73 Thompson Street is now operating as 'Soba Ulala', serving 'Kawari Soba' by Chef Yamanobe, though still run by the 'Hirohisa team'.
No Hungru reviews yet.
Help others discover what to order at Hirohisa
Your review helps others find the best dishes — and gets shared on Hungru.
Customers consistently praised Hirohisa for its incredibly fresh ingredients, artistic presentation, and unique flavors. Many compared the sushi favorably to high-end Tokyo establishments like Ginza, noting its "warmth, intimacy, and artistry" and "soul of its own." Reviewers highlighted the unforgettable nature of the dining experience and the diverse range of Japanese dishes offered through its Kaiseki courses, which made for a "much more balanced meal" compared to pure omakase. The sake pairing experiences were frequently appreciated, with staff noted for their attentiveness and flexibility in adjusting selections to individual tastes. While generally highly rated, one review noted excellent ingredients but found the flavor to be only 'okay', and another expressed a desire for more nigiri offerings. The sweet potato tempura and fried fish with crab gravy were specifically highlighted as standout side dishes.
Hirohisa was located at 73 Thompson St, New York, NY 10012 in the Soho neighborhood. The phone number is (212) 925-1613. The restaurant 'Hirohisa' is currently not operational under its original concept and is preparing for relocation. The Instagram account for Hirohisa indicates that the location is now serving as “Soba Ulala,” with Chef Yamanobe serving 'Kawari Soba', and is run by the 'Hirohisa team'.
When operational as Hirohisa, the restaurant was open for lunch Wednesday through Friday from 12:00 pm to 1:00 pm, and for dinner Tuesday through Saturday from 5:30 pm to 10:00 pm. It was closed on Mondays and Sundays. Please note that Hirohisa is currently not operational.
