Photo by A M via Google Maps
An upscale grocery store and cafe in Holland Park, London, known for its high-quality fresh produce, gourmet ready-meals, and artisan coffee.
Robin Kosuge is a Japanese chef known for his ramen residencies and collaborations, particularly in Notting Hill, London. He has worked with the Dorian team and launched his own ramen pop-ups.
Last updated: 7/12/2026, 5:35:34 AM
Supermarket of Dreams is an upscale grocery store and cafe located in Holland Park, London. It's known for its high-quality, daily-produced fresh food and gourmet ready-meals, often described as 'the A-list's corner shop' or 'London's bougiest supermarket'. The venue offers a stylish shopping experience with a cafe area and outdoor seating.
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Customers generally praise the beautiful and fresh food, noting the high quality of products. The ambiance is often described as having 'good vibes' with convenient outdoor seating. However, it is widely perceived as expensive, reflecting 'Holland Park prices'. Some reviews mention inconsistent service from staff and occasional issues with the freshness of baked goods.
Opened in the summer of 2020, Supermarket of Dreams has quickly become a popular spot, reportedly frequented by celebrities such as Hugh Jackman and David Beckham. It is associated with 'Notting Hill Fish + Meat' and occasionally hosts unique culinary events like the 'Tuna Fight Club'.
The Supermarket of Dreams is open daily: Monday-Saturday from 7:00 AM to 7:00 PM, and Sunday from 8:00 AM to 6:00 PM. The 'SIDEPLATE @ Dreams' restaurant component operates Wednesday-Saturday, suggesting these days might be ideal for a more dedicated dining experience.
